A recent report from CNA, a Singapore based media company that covers global developments with an Asian perspective, has claimed that the recently launched Black Myth: Wukong game is driving high sales for GPUs and gaming consoles within China, with a 200% increase in graphics card sales reported.
The release of Black Myth: Wukong, a highly anticipated action RPG based on the Chinese classic novel “Journey to the West,” has the Chinese gaming market buzzing with excitement. The game’s stunning visuals, intricate combat mechanics, and rich cultural heritage have not only captivated players but also ignited a surge in demand for high-end gaming hardware in China.
The game, became a top-seller shortly after launch. The game’s popularity aligns with China’s push for tech self-reliance, boosting demand for domestically made GPUs and fostering innovation in the Chinese tech sector..
US Sanctions Impact
U.S. sanctions have somewhat limited access to advanced GPUs in China, US companies like Nvidia have nonetheless seen increased demand in China for their GPU hardware despite local efforts focusing on developing advanced chip manufacturing.
According to reports from one of China’s top retailers, Alibaba Group, PS5 sales on its platform have more than doubled in the week preceding Wukong’s launch. The PS5 is also in high demand on second-hand trading platform Xianyu, where searches for the consoles have increased by 300% in August so far.
Game Changer
The success of Black Myth: Wukong has also had a significant impact on the Chinese gaming industry. It has not only boosted sales of gaming hardware but has also encouraged more developers to create high-quality AAA games with strong cultural themes. This trend is likely to continue, as Chinese gamers increasingly seek out games that resonate with their values and traditions. Black Myth: Wukong has undoubtedly been a game changer for the Chinese gaming market. As the game continues to gain popularity, it is likely to have a lasting impact on the Chinese gaming industry and the global gaming landscape as a whole.
